Five creative ways to find qualified healthcare staff
Qualified healthcare staff have highly specialized skills and are very much in demand. That’s great news for them, but it means you may have to be creative when it comes to developing your employee pipeline.
Here are five unique ways to find qualified healthcare staff for your office.
- Establish a mentorship program
Mentorship programs take a bit of time to set up, but they are very worthwhile in the long run. Not only do you build a solid reputation by giving back to the community, you have access to newly qualified graduates and students you’ll be fostering relationships with. When you’re ready to hire, they’ll likely be looking for work, and you’ll already have a built-in talent pool to draw from.
Even better, you’ll have trained them so you’ll know what experience they already have, and where they could use additional support.
When you set up a program, encourage your most experienced staff to sign on as mentors. This may be easier to do if you offer some an incentive for participation. Next, reach out to nearby colleges and universities that offer relevant training programs to sign up as a mentorship or practicum program.
If you can offer paid internships, consider doing so as well.
2. Encourage employee referrals
An employee referral program gives you access to top talent, and that talent comes with an already-established level of trust. You trust your staff and they’re likely to refer people to you that they genuinely believe will work well with you and your team.
Ensure your employees understand that anyone they refer to you must have the necessary skills, qualifications, and work experience. Offer an incentive for referring someone who stays with your office for a set amount of time, such as six-months. For example, you could offer the referrer an additional week of paid vacation for the year, or a financial bonus, available after the person referred has worked with you for six-months.
- Use your website
Often, healthcare practices use their website to attract new patients, but it can also be used to attract new staff. Make sure the pictures on your website are up-to-date and ensure the website accurately reflects your practice and your values. Create a careers page on your site, where you include vacancy notifications, application deadlines, and job descriptions. Advertise vacancies on your social media accounts, with links that go back to your careers page.
If you want to create a pool of potential candidates for the future, use the careers page to encourage people to submit their resume even if there are currently no vacancies available. When the time comes for you to hire, you already have a list of people who have shown interest in your practice.
- Recruit graduates from local healthcare programs
Although new graduates may not have the years of experience you might be looking for, they likely make up for it by having learned the most up-to-date healthcare techniques and technologies. That knowledge can be hugely beneficial for your practice.
Develop a relationship with the people who run nearby training programs and reach out to them. They may know of recent graduates to recommend for a job, and those graduates will come with the proper certifications and licenses.
- Do some research
It’s important to find out if there is a lack of qualified candidates in your area, or if there are many qualified candidates but they’re accepting jobs at other practices. If they’re accepting positions with other practices, you may have to rethink your compensation program. Read online job descriptions to see how other practices describe themselves and what compensation they offer.
Consider offering a flexible work schedule, tuition subsidies, opportunities to travel, and comprehensive insurance to compete with other practices. Determine the type of candidate you’d like to hire and what is most important to them. Although many employers think salary is the biggest factor, it may not be. Other benefits, such as vacation time, flexible hours, and opportunities for growth could be more meaningful.
At Leichter Accounting Services, we understand the unique challenges that healthcare practices—including mental health specialists, physical therapists and chiropractors—face in their accounting and bookkeeping. Reach out to us to schedule a free initial consultation for your practice. We help clients across the US manage their finances and make informed decisions to grow their practices. Contact us here.